July 2013 | Brewer´s lemonade

Advenio company is providing merchandising services for Staropramen comp. In the beginning of this summer, the new Staropramen Brewer´s lemonade has been introduced to the market. It is non-alcoholic beverage, remote relative of beer. It should increase sales of Staropramen brewery in a similar way as fruit beer mixtures. It is determined to consumers from the age of 30 years.

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